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  • A definition: Total Experience Design

    If you follow this link you’ll see how much we talk about Total Experience Design here at EMC Consulting (formerly Conchango) and I recently gave a talk at the Forrester Marketing Forum Europe where we also talked about it as an approach to orchestrating experiences, even marketing ones. However, after finding a few references to Total Experience ...
    Posted to Ergo (Weblog) by Paul.Dawson on December 1, 2009
  • Total Experience Design at MIX09

    I was lucky enough again to be able to present at MIX this year (you can see some slides from it scattered in this post and the video link is here). MIX09 for me was the first time I’ve really seen design be the major talking point and a key focus for the Microsoft organisers. A lot of this boiled down to one man: Bill Buxton. Bill is Principal ...
    Posted to Ergo (Weblog) by Paul.Dawson on March 26, 2009
  • MIX 09 here we come! Total Experience Design goes all bricky…

    OK, with just a week to go it’s time to tell you what we’re doing at MIX this year. Last year, I looked at a whole bunch of stuff in Virgins, Spaceships and Hobnailed Boots but we focused in on a few things like the power of brand experience, and how you go about it with the philosophy of Total Experience Design where you have to look wider than ...
    Posted to Ergo (Weblog) by Paul.Dawson on March 11, 2009
  • Microsoft Surface – where are we at?

    With the official launch of Microsoft Surface in Europe just a week or so away, I thought it was time I updated the world on what we’re doing with it. As a Microsoft Surface partner, based in London, working across the entire Europe and EMEA region, but part of a global organisation, we’ve been working with Microsoft Surface for over six months ...
    Posted to Ergo (Weblog) by Paul.Dawson on February 24, 2009
  • Another T5 Blog...

    Inspired by James Saull and Andrew Shillaber... it's my turn! There are some beautiful and original works of art in London Heathrow's new Terminal 5. Most of them already owned or recently commissioned by British Airways. All of them - tucked away in the premium lounges for only the small percentage of privileged customers who get to travel at ...
    Posted to Ergo (Weblog) by Paul.Dawson on March 14, 2008
  • Gorillas in our midst

    Steve Clayton sent this around a little earlier in his 'Friday Thing' - always a joy! If you haven't seen this viral video and TV advert put out by Transport for London, then click through now and do the test. Steve guaranteed that you would; A) Laugh a lot B) Send it to your friends I agree.. so do the test now! It's all about whether or ...
    Posted to Ergo (Weblog) by Paul.Dawson on March 14, 2008
  • New Self Serve Ticket Machines

    Now, I'm not one to keep quiet about a new customer self service device that I think is lacking, and today is no exception. Recently, South West Trains implemented almost overnight a replacement to their station self-service ticket machines. The devices are touch screen operated and only accept card payments from cards that have a smart chip ...
    Posted to Ergo (Weblog) by Paul.Dawson on July 20, 2006
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