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We live in a connected planet - one world, one voice? Perhaps not, but technology has enabled a wider reaching voice, a voice of the previously muted, gagged, censored... but no more. What has technology unleashed? A torrent of people round the world sharing images, stories, support, freedom and some heartfelt plea's, but not for money, but to ...
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At what point do retailers embrace the social shopping sphere? From reviews, comments, payments, marketing and brand voice, where and how do they begin? There are so many social networks and sites here today gone tomorrow that retailers and brands are concerned that there either too late, too early or will waste their money on something that ...
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Ok, so I read the post referred to by a few around Twitter yesterday, and it’s a good post: http://www.skelliewag.org/why-no-one-is-a-social-media-expert-895.htm
I said in my earlier post that we needed to define our expertise, and Skellie makes some good points on why it’s simply not possible to be an expert in social media, mainly ...
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In my last post I touched very briefly on the Games and Movie industry and where the D2C opportunities are heading. These are inevitable – however there are more pressing issues at stake just now and the as 2009 is THE year of the emerging mobile (we all knew it had potential but here it is at last it starts to come of age and will be very ...
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Started this Blog as a sort of step and thoughts for the forthcoming Luxury Interactive (e-Commerce) event in London on 16th – 18th March details here… I have been asked to attend – and got me thinking about the Luxury market and how it is handling the current recession. Not hearing anything from Dior, Gucci or Dolce & Gabbana that they are ...
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I read, watched and shook my head in utter shock and despair at the way the Britain “coped” with the recent and continued snow falls of yesterday and today. I think that looking at the way the current infrastructure is set up – no matter if its snow, rain, heat or UFOs – the United Kingdom is stuck in a legacy that in comparison to the recent ...
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