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  • UCD 102 : Techniques: Research

    Second in a series of however many we end up with! Coming towards the end of the series is a look at how we are having to move beyond mere 'usability' in to Total Experience Design, and also discussion of how UCD as an underlying discipline is driving innovation. But that's all just to keep you subscribed if you think you've got a handle on the ...
    Posted to Ergo (Weblog) by Paul.Dawson on July 22, 2010
  • A definition: Total Experience Design

    If you follow this link you’ll see how much we talk about Total Experience Design here at EMC Consulting (formerly Conchango) and I recently gave a talk at the Forrester Marketing Forum Europe where we also talked about it as an approach to orchestrating experiences, even marketing ones. However, after finding a few references to Total Experience ...
    Posted to Ergo (Weblog) by Paul.Dawson on December 1, 2009
  • Customer-led (designer & developer-delivered) Innovation at Tesco.com

    If you’re a fan of Nick Lansley, Head of R&D at Tesco.com (yes, he does have quite a following), then you’ll know from this post on his techfortesco blog, that we are helping Tesco bring together a rather unique event. In the spirit of customer-led innovation set by people like Dell, with their Ideastorm, and our other client Virgin Atlantic, ...
    Posted to Ergo (Weblog) by Paul.Dawson on May 28, 2009
  • “Why Zappos are the bomb!” time to explain…

    Even when you work with world-class brands (retailers, mobile phone companies, finance companies, all sorts…) they still ask who in the world does digital customer experience the best. So, often they ask “who is the best in our industry online?” and often ask us the same question more generally, looking to find examples to follow from other ...
    Posted to Ergo (Weblog) by Paul.Dawson on May 12, 2009
  • Microsoft Surface tips

      The usual #Surface suspects have been posting their Microsoft Surface tips on Twitter.  To avoid losing these design recommendations for this interaction paradigm in to the twittersphere I have collated the first 20 tips below.   If anyone wants to suggest further tips then please use the hashtag ...
    Posted to Wandy's Blog (Weblog) by Richard.Wand on March 12, 2009
  • MIX 09 here we come! Total Experience Design goes all bricky…

    OK, with just a week to go it’s time to tell you what we’re doing at MIX this year. Last year, I looked at a whole bunch of stuff in Virgins, Spaceships and Hobnailed Boots but we focused in on a few things like the power of brand experience, and how you go about it with the philosophy of Total Experience Design where you have to look wider than ...
    Posted to Ergo (Weblog) by Paul.Dawson on March 11, 2009
  • Consider the entire customer journey before you go blame the checkout...

    I’m taking a respite from my recent glut of multi-touch posts and jumping back in to the web paradigm with one of my favorite ecommerce topics – the online checkout process.  An online retailer has asked me to solve the mystery of why a high number of shoppers are going AWOL during their checkout process. My concern is that I am ...
    Posted to Wandy's Blog (Weblog) by Richard.Wand on March 8, 2009
  • Microsoft Surface: the Master of Digital Ceremonies

    On multi-touch devices like Microsoft Surface and the SMART table multiple users interact with digital content concurrently.  These digital social experiences extend beyond a poke and a tweet as users interact face-to-face.  The success of these multi-user social platforms depends on the familiarity of the users, a cocktail of ...
    Posted to Wandy's Blog (Weblog) by Richard.Wand on March 1, 2009
  • Microsoft Surface – where are we at?

    With the official launch of Microsoft Surface in Europe just a week or so away, I thought it was time I updated the world on what we’re doing with it. As a Microsoft Surface partner, based in London, working across the entire Europe and EMEA region, but part of a global organisation, we’ve been working with Microsoft Surface for over six months ...
    Posted to Ergo (Weblog) by Paul.Dawson on February 24, 2009
  • Boost Brain Power

    Having read an article on how to increase one's productivity it got me thinking whether there is something missing from our design strategies. We want users to achieve their mental peak when using an application but what are we doing to encourage this?  Where is the Mental Strategy?  Research shows that mental performance is improved ...
    Posted to Wandy's Blog (Weblog) by Richard.Wand on February 20, 2009
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