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I am currently working in South Africa where we are starting up an EMC Consulting practice – very exciting, daunting, awesome and frightening all at once. But this post isn’t about what we are doing as EMC Consulting but an observation of something that I have noticed since been out here – brand is important. Obviously there are a myriad of ...

Even when you work with world-class brands (retailers, mobile phone companies, finance companies, all sorts…) they still ask who in the world does digital customer experience the best. So, often they ask “who is the best in our industry online?” and often ask us the same question more generally, looking to find examples to follow from other ...

Well, I had a great time at MIX08. The session I thought went really well, and the feedback from people who were there was really good. The session is now up at: http://visitmix.com/blogs/2008Sessions/C03/ and this is also the place to give your feedback. This is always welcome, and in fact, it's pretty much required! We always encourage brands ...