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I was prompted to write this blog in a sort of pseudo response to an article in the FT article http://tinyurl.com/RetailFT around the predictions of ecommerce and why there is not the glutton of mass adoption of this medium. Well firstly it is doing very well just now, thank you very much, across Europe online retail sales grew from €98bn in ...
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At what point do retailers embrace the social shopping sphere? From reviews, comments, payments, marketing and brand voice, where and how do they begin? There are so many social networks and sites here today gone tomorrow that retailers and brands are concerned that there either too late, too early or will waste their money on something that ...
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Retail readiness... Retail is in the detail... Christmas is coming..READY??
For retailers that have checked, double checked, reviewed, written post-Christmas documents around key learning’s from the past year – and how to ensure that next Christmas is even more successful that the one just passed.
The teams then go into overdrive ...
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