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Today I'm going to cover what I believe is one of the biggest misconceptions regarding search engines and why a new search engine will probably not solve the ''findability'' issues your organization is encountering.
A common complaint I hear from potential customers is ''We need a new search engine as 'x' doesn't work''. My first question ...
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Thanks to all of you that have emailed me regarding my post, I do enjoy the emails that I receive from around the world - and there were a number of questions posed that I decided to add as a supplement Blog post to the original post from yesterday...
First off, questions around the iTunes image that was posted...
I used to live in the ...
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With Midem only two weeks away, the South of France will again, be a stage for the music industry to work itself into a frenzy to figure out the best route forward into discovering how to rescue itself from the brink of its own self-importance/ destruction. I’ve attended, spoke & networked through many of these events in ...
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In 2011 Google did the unthinkable or for a lot of people, the “about time” by dropping their all new Panda algorithm that would change the old school way that it had spidered and indexed sites previously. This in part was a pre-cursor for Google+ and more social results, but more importantly to weed out and drop the spam and poor content that ...
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I was prompted to write this blog in a sort of pseudo response to an article in the FT article http://tinyurl.com/RetailFT around the predictions of ecommerce and why there is not the glutton of mass adoption of this medium. Well firstly it is doing very well just now, thank you very much, across Europe online retail sales grew from €98bn in ...
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At what point do retailers embrace the social shopping sphere? From reviews, comments, payments, marketing and brand voice, where and how do they begin? There are so many social networks and sites here today gone tomorrow that retailers and brands are concerned that there either too late, too early or will waste their money on something that ...
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This week it was announced that we, EMC Conchango, are one of the first partners to be accredited by Google in their new Conversion Professionals program. Not only are we delighted to have been selected after a rigorous process of interviews, exams and more interviews but more importantly we’re delighted that Google has got behind the whole ...
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We help brands to truly realise their digital potential. We specialise in looking at where your brand fits into the wider digital “universe”. Thinking differently, deeply, inquisitively. We work with you to build firm foundations for your digital experiences. We help you to develop the tools and knowledge that your organisation needs in order to ...
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So is that a statement or is that a question? Either ITV can not deliver a channel in the 21st Century or why can’t they do it? They have Michael Grade at almost £1million per year at the helm – surely he has the vision, experience and balls to shake up ITV as he did so early on in his career?
And with that opening statement you should see where ...
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While I applaud any government that has a digital outlook and digital strategy – I also have to look at why it is being produced, for who’s benefit and what the salient points are from it! I am very sceptical around Governments that have “Ministers for XXXXXX” that in fact have no real understanding of the issues, risks and dependencies. They will ...
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