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  • A definition: Total Experience Design

    If you follow this link you’ll see how much we talk about Total Experience Design here at EMC Consulting (formerly Conchango) and I recently gave a talk at the Forrester Marketing Forum Europe where we also talked about it as an approach to orchestrating experiences, even marketing ones. However, after finding a few references to Total Experience ...
    Posted to Ergo (Weblog) by Paul.Dawson on December 1, 2009
  • The Tesco @ Home story, an exercise in innovation

    It's a few weeks now since I got back from the Microsoft Professional Developers Conference (PDC) in LA. This was a different conference for me. Normally, I would be at a conference to present on topics like Experience Design, Digital Innovation, or some user interface related technology / design topic. And this would be to a mixed audience of ...
    Posted to Ergo (Weblog) by Paul.Dawson on November 19, 2008
  • Changing paradigms, changing cultures

    I had the privilege of meeting and listening to Bill Buxton last week at the MIX UK Conference down in Brighton. Bill is now Principal Researcher at Microsoft, and in his keynote, he talked about changing Microsoft from within. A good Register article on it is here. A few things he said resonated, and one came to mind when I saw Swype. This is a ...
    Posted to Ergo (Weblog) by Paul.Dawson on September 23, 2008
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